Some key doctrines that are worth thinking about are these.
- new light is the leadership's way of dismissing all the terrible things that JWs do to their own members like shunning for growing a beard, dating or marrying outside of the "truth", keeping social contact with a shunned son, daughter, mother or father.
- Loyalty to the Organisation comes first is code for demanding blind obedience to the leadership's whims and excusing their ruthless destruction of loving relationships within families.
- Baptism into the organisation is what each witness receives rather than baptism into Christ and his body as the scriptures teach.
- Reporting any misbehaviour seen, heard, or otherwise known to the elders is the road to relentless pressure and fear imposed on members by other members so that they will be obedient silent and compliant publishers.
- Diminishing the role of Jesus in member's thinking and believing is how the Organisation elevates the governing body into Jehovah's sole channel of the Truth today.
- Shunning everything that comes from apostates who are characterised as "mentally diseased" persons who lie and deceive at every opportunity is how the Organisation keeps its members ignorant of any legitimate criticism of it, its doctrines, its practises and so forth.
- Teaching publishers to avoid worldly persons is how the Organisations cuts its members off from everyone outside of the society of witnesses.
- Decrying education is how the Organisation keeps publishers poor, ignorant, and pliable. Education is a danger to them because educated people learn how to think critically and how to analyse evidence to reach conclusions drawn from the evidence rather than following whatever the Watchtower says no matter how silly it is.
There's a whole lot more but the tools and techniques used to control and enslave publishers is a good place to start when trying to waken the minds, hearts, and lives of Jehovah's witnesses.